Abu Dhabi Electronic Shopper (ADES), the biggest consumer electronics exhibition in the UAE capital commenced its 2nd edition today at the Abu Dhabi National Exhibition Center.
Major electronic retailers in the country and world class brands are now being exhibited with good deals from discounted price to freebies.
Consumers visiting ADES 2014 will have the opportunity to take advantage of the exclusive show offers, bundled deals, exciting competitions and launches of the latest technology products from different retailers.
ADES 2014, which will run until Saturday, March 1, is expecting to draw more than 100, visitors and over AED 50 million sales.
“ADE Shopper 2014 will offer an unparalleled platform for global brands to showcase their latest and best consumer electronics portfolio”, says ADES exhibition director.
It has been noted that the UAE’s market on consumer electronics is among the biggest in the Gulf region, which accounts for close to 40 percent of the region’s spending with a possible market of close to two billion people.
In 2012, the UAE’s electronic gadgets market increased in value by 28% with a total value of AED 296 million as smartphones, tablets and smart TVs products drive the growth.
Last year’s exhibition drives almost 70,000 visitors from the government, and local agencies, media, homemakers, companies, universities, public etc.